For the vast majority of people, we would categorise our contacts in two major buckets: people we talk to all the time, and the people we keep in our address book just in case. Setting a custom ringtone for significant others is the best way to identify an important call or message, even when your phone is in your purse or pants. Show The process of doing this is a pretty straight-forward across all three major platforms, but it is a laborious, manual process. iPhone
Note: once you have set up a custom tone or vibration you can adjust it directly from the contact's page AndroidThis process varies slightly depending on the phone’s manufacturer and the software installed. Samsung's Contact app pictured above.
Windows Phone
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