How much is a bottle of pappy van winkle bourbon

Behold one of the rarest and most expensive bourbons in the world.

Pappy Old Rip Van Winkle is one of the world’s rarest bourbons.

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This is 25-year-old Pappy Old Van Winkle, a super-rare bourbon that comes at a premium cost: $315 for a 1-ounce shot. It's featured on an upcoming episode of CNBC's "Secret Lives of the Super Rich."

Only 710 bottles of the bourbon were produced back in 1989 in Kentucky, which means that the distinct drink is only available to a select few. Foundry Kitchen & Bar in New York City's Westin Hotel was lucky enough to get no. 299. The bourbon retailed for $1,800 when it was bottled, but goes for much higher on the secondary market.

Each bottle of Old Van Winkle is etched with a production number.

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"It's got vanilla notes and caramel notes," says Foundry's Alex Fish of of the vintage spirit. "It is the best bourbon you can find anywhere in the world."

The fancy firewater makes its home in a wooden box carved from the barrel it was distilled in.

This box was fashioned from the bourbon’s distillery barrel.

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If you decide to pay up for the shot, you can keep the commemorative glass that it comes in at Foundry.

This commemorative shot glass is yours to keep is you buy a shot.

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How much is a bottle of pappy van winkle bourbon

The Pappy is coming ... but don’t expect for the coveted bourbon to be any easier to find this year. The cult whiskeys should reach retailers beginning in November but the supply will be very limited.

Buffalo Trace on Tuesday announced that this year’s release of the Van Winkle line will have far fewer bottles of the 20-year-old and the 23-year-old bourbons due to evaporation during the long aging cycle.

The good news? There will be about the same amount of 10, 12 and 15-year bourbons, and there should be more 13-year rye than in previous years, according to the announcement.

The suggested retail prices range from $69.99 for Old Rip Van Winkle Handmade Bourbon 10 Year Old 107 proof to $299.99 for Pappy Van Winkle’s Family Reserve Bourbon 23 Year Old.

But most people who find a bottle generally end up paying more. Sometimes much more.

“Unfortunately even though we suggest what we believe to be a very low and fair MSRP, we cannot control the price retailers charge, and some retailers mark it up even though we and the distributors that those retailers buy from ask them not to,” said Julian Van Winkle, president, Old Rip Van Winkle Distillery, in the news release. “We are committed to releasing quality whiskey at a reasonable cost and we hope retailers will honor what we suggest as a fair retail price.”

Many liquor stores and restaurants that are lucky enough to get a bottle will hold a raffle for who gets a chance to buy it. Kroger, which often gets dozens, usually holds raffles at different stores.

Buffalo Trace urged bourbon fans to be wary of online resellers.

“Trading and selling bourbon online is an unlicensed and illegal sale. If you are not a licensed retailer selling Van Winkle products, we are prepared to take action to curtail the activity,” Kris Comstock, senior marketing director at Buffalo Trace Distillery, said in the release. “Additionally, if you are a customer trying to buy a bottle at a licensed retailer who has marked it up above MSRP, we encourage you to file a complaint with the Better Business Bureau or contact your state Attorneys General office.”

Besides winning multiple awards in whiskey competitions over the years, the Van Winkle whiskeys have acquired a kind of mystique.

A man convicted of leading a bourbon heist that includes tens of thousands of dollars’ worth of Pappy Van Winkle bourbon, as well as barrels from Wild Turkey, was sentenced to 15 years in prison. Gilbert “Toby” Curtsinger received shock probation after 30 days.

And when Kentucky priest visited the Vatican in 2018, Father Jim Sichko personally delivered a bottle of 23-year-old Pappy Van Winkle to Pope Francis and made news around the world.

This story was originally published October 6, 2020 1:56 PM.

Janet Patton covers restaurants, bars, food and bourbon for the Herald-Leader. She is an award-winning business reporter who also has covered agriculture, gambling, horses and hemp. Support my work with a digital subscription

Few whiskey brands remain as enigmatic and elusive as the much-respected Pappy Van Winkle line of bourbon whiskies. Created by Old Rip Van Winkle Distillery, the affectionately named “Pappy” debuted on liquor shelves in 1994. Starting with the release of the 20 Year, they have expanded over time to include 10, 12, 15, and 23 year ages, as well as a sole 13-year rye. Each bottle bears the iconic image of their namesake, Julian “Pappy” Van Winkle.

Growing into a global phenomenon, their popularity has risen to a fever pitch in recent years. Limited availability has given rise to a sort of black market of second-hand buyers and sellers. While Pappy Van Winkle is released at affordable rates for a justifiable cost, opportunists have skyrocketed costs for the average consumer. Secondary market costs of Pappy Van Winkle bottles have been known to exceed well over $1,000 for an individual bottle or more. Nonetheless, this has only added to the intrigue of the brand, establishing Pappy Van Winkle as a premier bourbon in an often crowded market.

Below are the latest Pappy Van Winkle bourbon whiskey prices, along with ABV and bottle sizes-

TypeBottle SizeStarting PriceABV
Old Rip Van Winkle 10 Year 750ml $799.99 - $1599.99 53.5%
Van Winkle Special Reserve 12 Year 750ml $899.99 - $1599.99 45.2%
Pappy Van Winkle's 15 Year Family Reserve 750ml $1499 - $4,499.99 53.5%
Pappy Van Winkle's 20 Year Family Reserve 750ml ‎$4,200 - $7600 45.2%
Pappy Van Winkle's 23 Year Family Reserve
750ml $5,000 -$8,950 47.8%
Van Winkle Family Reserve Rye
750ml $1999.99 - $3999.99 47.8%

Pappy Van Winkle’s Products’ Tasting Notes

Pappy Van Winkle’s 10 Year finds itself the youngest offering in their line of bourbons with a starting price of $799.9. With a subtle palette of sweet caramel tones, this bourbon also gives off a clever hint of cinnamon flavor. Retaining a smooth finish, the 10 Year is an exquisite selection and an excellent introduction to the brand.

12 Year takes things to the next level with its enticing blend of creamy sugar and butter, with a subtle chocolate undertone. With a flavor that slowly envelops your taste buds, the 12 Year has a smooth mouthfeel and complexity. As you continue to sip this top-tier bourbon at a starting price of $899.99, you may notice the flavors beginning to evolve, with sweet vanilla and honey aftertastes coming to the forefront.

How much is a bottle of pappy van winkle bourbon

Pappy’s 13 year offering stands out as the only rye whiskey in their line. Sharply balanced with cinnamon and pepper notes, this rye hits on all cylinders, pushing forward a superb maple and honey tasting profile. The aftertaste continues to deliver, with spiced cherries and dried fruit continuing to make their presence known. Considering this is the only rye offered by Pappy, this is an outstanding whiskey that stands on its own merit.

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15 Year is highly regarded for its toasted, sugar-like taste. Notably aged in charred oak barrels and left to mature undisturbed, this delicious bourbon delicately blends its sweetness with an infusion of zesty fruit and spices. The charring of the oak gives the 15 Year its robust oak character and plays well alongside the caramel smoothness within. The price of a 750ml 15 year Old Rip Van Winkle could be anywhere between $1499 to $4499.99.

20 Year boasts the distinct claim of having once held the highest rating of 99/100 by the Beverage Tasting Institute. Scarcity has created a cult of personality around this highly regarded 20 Year bourbon, with a starting bottle cost of around $4200. Endorsed by many prominent celebrities and much sought after by collectors, this gem stands out as highly remarkable. With a much sharper bite, this bourbon has a subtle taste of added cognac notes. A smooth sipper, the 20 Year blends the flavors of fruit, honey, and oak against a sophisticated balance, making it a widely favored choice for Pappy enthusiasts.

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23 Year may as well be found in the fabled Lost City of Atlantis since its rarity has exploded, with demand at an all-time high. This bourbon presents itself upfront as a bold and full-bodied blend. Darkly spiced with magnificent notes of coffee and rich buttery oak, 23 Year is expertly balanced alongside delicate anise and dried fruit undertones. An excellent representation of the high-quality bourbons offered by Pappy Van Winkle, the 23 Year is a much-lauded rare spirit. 

Is Pappy Van Winkle Worth It For the Price?

While the brand continues to grow its cult-like following, the sky is the limit for this luxury spirit. Their vigilant approach to distilling their whiskies under alternative methods has cemented Pappy Van Winkle’s status as a legendary American whiskey. The brand continues to see itself in constant demand and all signs point to its position as an industry leader for years to come. With Pappy Van Winkle, you get exceptional quality and value in every glass. 

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Production

Existing for generations as bourbon distillers, the Van Winkle family has perfected the craft since the early 1890s.  Starting with patriarch Julian “Pappy” Van Winkle, a prominent liquor trader in Kentucky, the brand is deeply rooted in American tradition. Considered to be what’s called “wheated” whiskey, their bourbon distillation process relies heavily on wheat during the mash process. This yields a slightly sweeter and slightly fruitier result in the flavor of these suitably impressive bourbons. With this alluring taste profile, it’s clear to see what has made Pappy one of the most highly regarded spirits in the world of high-end whiskies.

Kentucky law states that bourbon distillations must contain at least 51 percent corn in their final result, along with the inclusion of rye and barley. Pappy is unique in that their bourbon removes the rye and replaces it with wheat instead. This slight adjustment makes a world of difference and differentiates Pappy from other competitors. The clever inclusion of wheat gives Pappy its trademark creamy palate.

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